The Success Story of AZ Roving Notary

Enhancing Notary Services with Secured Signing

In the ever-evolving landscape of Remote Online Notarization (RON), businesses must adapt to new technologies to remain competitive and efficient. AZ Roving Notary, a Scottsdale, AZ-based notary service, has been at the forefront of this shift, leveraging the Secured Signing platform to revolutionize their operations. This case study explores how Suzanne Feinberg, co-founder of AZ Roving Notary, integrated Secured Signing into her business, enhancing service delivery, increasing revenue streams, and establishing a robust online presence. 

Dive deeper into our discussion by checking out the video below.

The Challenge 

In early 2020, as the COVID-19 pandemic disrupted traditional business operations, Arizona expedited the adoption of remote online notarization. Suzanne Feinberg was among the first 100 notaries in the state to receive RON commissioning. Initially, Suzanne used another platform due to a lack of awareness about Secured Signing. However, as her business grew, she recognized the need for a more reliable and feature-rich platform. 

Transition to Secured Signing 

In June 2020, Suzanne discovered Secured Signing and quickly transitioned to using it as her primary platform. The decision was driven by several factors: 

  • Cost Efficiency: Secured Signing’s pricing model, with transaction costs typically ranging between $9 and $14, allowed Suzanne to maintain a higher profit margin. 
  • Customization: The platform’s customizable portal enabled Suzanne to tailor features to her specific needs, enhancing operational efficiency. 
  • Reliability: Secured Signing provided a robust backup to her initial platform, ensuring uninterrupted service. 

Business Operations with Secured Signing 

AZ Roving Notary focuses on general notary services, primarily serving estate planning law firms and corporate clients. Secured Signing has streamlined these operations in several ways: 

  1. Document Management: The platform handles a variety of documents, from estate planning packages with multiple signers and witnesses to individual notarizations like power of attorney and travel documents for minors. 
  1. Session Flexibility: Secured Signing supports sessions with varying numbers of signers and observers, making it versatile for different client needs. 
  1. Efficient Workflow: Features like the Notary Wizard guide Suzanne through the notarization process, minimizing errors and enhancing customer satisfaction. 

Innovative Features and Enhancements 

One of Suzanne’s favorite aspects of Secured Signing is its continuous improvement and responsiveness to user feedback. Notable features include: 

  • Journal Note Feature: Based on Suzanne’s suggestion, Secured Signing introduced a feature allowing notaries to add notes at any stage of the notarization process. This capability is crucial for maintaining accurate records and managing complex notarizations. 
  • We Sign: This feature allows Suzanne to handle non-notarized document signings, providing an additional revenue stream and a comprehensive service to her clients. 

Expanding Business Opportunities 

Secured Signing has not only enhanced AZ Roving Notary’s operational efficiency but also opened new business avenues: 

  • Referral Program: Suzanne leverages Secured Signing’s referral program to earn commissions by recommending the platform to other notaries. 
  • Educational Courses: Recognizing a knowledge gap among notaries, Suzanne developed a course titled “Seven Steps to a Successful Notarization,” using Secured Signing as the demonstration platform. This initiative has positioned her as a thought leader in the notary community and generated additional income. 

Personal Insights and Future Outlook 

Suzanne holds Secured Signing in high regard, appreciating the platform’s security, reliability, and user-centric enhancements. She credits the company’s leadership, particularly CEO Mike Eyal, for their commitment to notary success. With a focus on continuous improvement and customer feedback, Secured Signing remains a cornerstone of AZ Roving Notary’s operations. 


Secured Signing has proven to be an invaluable tool for AZ Roving Notary, enabling Suzanne Feinberg to deliver superior notary services efficiently and securely. The platform’s flexibility, cost-effectiveness, and innovative features have not only streamlined operations but also expanded business opportunities. As remote online notarization continues to grow, Secured Signing’s role in supporting notaries like Suzanne will be crucial in shaping the future of the industry. 

For more information about AZ Roving Notary, visit or connect on LinkedIn. 

Watch this video below to hear the full discussion. 

This case study demonstrates how adopting the right technology can transform business operations and drive growth, providing valuable insights for other notaries and small businesses considering similar transitions. 

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